How GLASS™ Works

Our intuitive website builder lets you create stunning visuals and drive growth for your business.

How Does the GLASS™ Website Builder Work?

Pick a Template

Choose an eCommerce website template from the extensive template library by GLASS™. Hundreds of carefully designed templates are available, and each one can be customized with ease.

Add Your Content

Add your company’s details. Make it easy for customers to contact you or visit your store. Upload videos, images, and other content to stand out.

Use Built-In Marketing Tools

Be seen. To help you create Google-friendly content, GLASS™, the easiest website builder for small business owners, includes content optimization tools integrated into the platform.

Manage Everything in One Place

GLASS™ has everything you need to build, update, and manage interactive websites. Comprehensive, easy-to-digest reports show everything you need to know about your website’s performance.

Why GLASS™ Works

Effortless Website Creation and Maintenance

Create custom websites like a pro, even with limited design experience. Take advantage of our extensive customization options to transform your website into exactly what you need.

Integrated SEO Tools

Generate SEO results fast. Get integrated keyword research, Google reports, website analytics, technical SEO optimization tools, and many other nifty SEO features in one place.

eCommerce Capabilities

Enable customers to order online, apply promotions and discount codes, and check out with ease. Update inventory and gallery images in a few, simple steps.


The easiest website builder for small business entrepreneurs is scalable, lets you add users and locations in a few clicks, and supports content scaling without affecting user experience.

Create Stunning Websites With GLASS™

One of the easiest options for building professional websites is a low-bar, no-limits solution. In that respect, you can’t go wrong with GLASS™.

With GLASS™, you can:

  • Create beautiful websites using as much or as little customization as you'd like.
  • Provide eCommerce features that attract loyal customers: product images, uncomplicated checkout flows, smooth payments, speedy order fulfillment, and targeted marketing.
  • Choose a template and customize it until you achieve the look you want for your website.

A Template is One of the Most Basic Building Blocks of a Website

Templates are pre-built website layouts that allow you to insert images, text, videos, and other types of content so you don’t have to create a website from scratch. Using responsive, scalable templates from GLASS™, a simple website can be up and running in under an hour.

Speed, Security, and Resilience

GLASS™ offers more than just visually appealing and eCommerce-ready sites. Not only can you build websites in no time, but you also get fast page load times that enhance the customer’s online shopping experience. GLASS™ is resilient — meaning, it can handle continued traffic increases, high sales volumes, and simultaneous transactions. Even better, the security of your website is also fully managed by GLASS™.

Check out our website builder templates and get started with GLASS™, the easiest website builder for small businesses today. Stand out from the crowd with a unique website for your small business.

GLASS™ Has a Solution for Every Industry

Boutique Clothing Store

Build a boutique clothing store website that simply stands out.

Multi-Location Stores

Get an intuitive content management system (CMS) for managing all of your locations.

Franchise Websites

Create a franchise website that satisfies every item in your franchisor’s long list of requirements.

Small Business Websites

Partner with a website builder that supports growth at every level.

Local Business Websites

Make your brick-and-mortar store more visible in the local search results.